Atlas Ads: a Panamanian Beer.

     Atlas is one of the most recognized and consumed beer in the country, and its logo appears at events such as carnivals, fairs, musical events and on the walls of store retailers around the country, such as advertising and sponsorship.

     My purpose of this post is not to advertise the product and assess its quality and taste. I wish to highlight of their commercial advertisements folklore, culture, landscape and the melting pot of races of our country during the last thirty years. Not only is the beer, is the country, Panama.

     The main objective is to know the landscape of Panama and its people. Remember that the first videos presented were made in the 80s and the last are the most current. Before each set of videos I put the lyric of them in English so you can understand what each group of video wants to transmit. Enjoy them.

Cerveza Atlas: "Así es mi país" (This is my country) ((1985-1986).

This is my country
and so are my people,

first people who love and feel ...

This is my country

and so are my people, people who work and enjoy.

This is my country

and this is my first people, people who enjoy the present.
This is my country

and this is my people, people who love and feel...

Cerveza Atlas: "Así es mi país" (This is my country) ((1986-1987). Other version.

This is my country
And so are the things we like

Because we like them...

And so are my people

People who enjoy the present...

Who know sure what they feel

These things we like always

These things we like always.

Cerveza Atlas: "Así es mi gente" (This is my people) (1989).

These are the people, the people of Panama.
What joy that good, drink the Atlas their beer.

Take life with joy, always drink your Atlas very cold.

These are the people with Atlas to enjoy.

Here and there, and throughout Panama.

These are the people, the people of Panama.

What joy that good, they drink the Atlas their beer.

People are happy, the people are friendly.

As our people like no other.

These are the people with Atlas to enjoy.

Here and there, and throughout Panama.
These are the people, the people of Panama.
What joy that good, they drink the Atlas their beer.
The people of Panama, here and there, drink Atlas.

Cerveza Atlas: "Yo soy el sabor" (I'm the flavor) ((1991-1992-1993) Salsa rithm.

I‘m of this land,

and I have the happy flavor of my people.

My soul is golden, sun caress

And the white foam of my beaches

comes from inside me ...

I'm city and fields

from color neighborhood

I'm first, I'm the flavor

Atlas: I'm first

Atlas: I'm the flavor. Bis.

Cerveza Atlas: "Nuestra gente, nuestra cerveza" (Our People, Our beer) (2009).

We are that happy land

We are really Panamanians.

We’re going foward, we enjoy today.

And It’s one and our, what a great beer,

made with our rithm.

Pure Panamanian, it’s Atlas the flavor.

We first, we have flavor

Atlas, we are first

Atlas, we are the flavor.